CONTROL GROUP – An exclusively breastfed control as an evolutionary standard (normative practice)
EXPERIMENTAL GROUP – Formula fed or part formula / part breastfed (Health risk behaviour)
Diane Wiessinger USA (MSTF) WABA e-newsletter April 2012 provides a vital message for successful advocacy and scientific integrity in her statement: “The single most important job we breastfeeding promoters face is not to convince the public of breastfeeding’s superiority. It is to create a united force demanding that researchers and the journals in which they publish focus on the experiment, not on the control group. All the rest – media reports, imagery, perceptions, motivation, will take care of itself.”
Watch your language! Journal of Human Lactation 1996; 12:1-4 Diane Wiessinger
The benefits of breastfeeding or the harm of formula feeding Journal of Paediatrics and child Health Cattaneo A 2008,44:1
Health Professional Knowledge of Breastfeeding: Are the Health Risks of Infant Formula Feeding Accurately Conveyed by the Titles and Abstracts of Journal Articles? Julie Smith, Mark Dunstone, M.Elliott-Rudder J Hum Lact 2009 Aug;25(3): 350-8 PMID:19369684
What are the risks associated with formula feeding? Birth 2010, 37:1 McNiel M E, Labbok M H, Abrahams S W